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Marketing AI Agent Testing391 Scenarios

Test marketing AI agents on campaign planning, content strategy, budget allocation, performance analysis, and CMO-level strategic advisory scenarios.

AI agents in the marketingindustry handle some of the most consequential conversations in business. A wrong answer doesn't just frustrate a user — it can trigger compliance violations, financial losses, legal liability, or irreversible damage to customer relationships. Testing these agents with generic prompts misses the edge cases that matter most.

Agent Scrimmage evaluates marketing AI agents with scenarios grounded in real industry workflows, real regulations, and real failure patterns. Every scenario includes specific success criteria and failure indicators so scoring is objective, not subjective. The scenarios cover routine tasks, complex multi-step workflows, compliance-sensitive situations, and adversarial attempts to manipulate the agent.

Whether you're building a customer-facing chatbot, an internal workflow agent, or a hybrid that does both, Agent Scrimmage tells you exactly where it breaks — and generates the training assets to fix it.

What We Test in Marketing

Operations & General

220 scenarios

Core operational scenarios, customer interactions, and general agent testing

video marketing

12

ppc paid search

12

local multi location

10

product marketing

10

ecommerce marketing

10

b2b marketing

9

cro conversion

8

pr communications

8

adversarial and edge cases

8

podcast marketing

8

marketing automation

8

event marketing

8

budget and planning

8

sms marketing

8

influencer marketing

8

brand marketing

8

growth marketing

8

abm account based

8

crm loyalty

7

out of home

7

affiliate marketing

7

field marketing

6

partnership channel

6

direct mail

5

ad copy creation

4

copywriting execution

4

ad spend optimization

3

copywriting strategy

3

reporting diagnosis and fix

3

ad creation strategy

3

ad diagnosis and fix

3

SEO & Organic

29 scenarios

Search optimization, keyword strategy, and organic growth

seo technical

11

seo and organic

10

seo local

8

Email Marketing

27 scenarios

Email campaigns, deliverability, segmentation, and automation

email marketing

17

email creation

4

email diagnosis and fix

3

email marketing strategy

3

Analytics & Reporting

25 scenarios

Marketing analytics, dashboards, and performance tracking

analytics and attribution

20

analytics reporting

3

analytics execution

2

Content Marketing

23 scenarios

Content strategy, creation, distribution, and measurement

content marketing

20

content diagnosis and fix

3

Paid Media

20 scenarios

PPC, display, social ads, and paid media optimization

paid media

20

Social Media

15 scenarios

Social strategy, content, engagement, and community management

social media

8

social media content

4

social media strategy

3

Campaign Management

13 scenarios

Campaign strategy, execution, and performance optimization

campaign strategy

10

campaign execution

3

International & Cross-Border

10 scenarios

Customs, USMCA, cross-border documentation, and duties

international marketing

10

Grant Writing

6 scenarios

Grant applications, LOIs, and nonprofit fundraising

grant writing strategy

2

grant diagnosis and fix

2

grant writing execution

2

Compliance & Audit

3 scenarios

Gap analysis, audit readiness, remediation planning, and control posture assessment

compliance content

3

Example Scenario

Meta vs GA4 vs Shopify Attribution Discrepancy — Fix the Source of Truthhard

Agent must explain why Meta shows 200 purchases, GA4 shows 45, and Shopify shows 120 — then recommend a tracking fix — grounded in documented Meta over-attribution (~26% average) and the March 2026 Meta attribution change.

Subcategory: ad diagnosis and fix

Coverage Stats

391
Total Scenarios
54
Subcategories
128
Hard Scenarios
32
Adversarial

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